(TAN): The east Indian state of Odisha is promoting caravan tourism to give a boost to the tourism industry that has been hit hard by the COVID-19 pandemic.
“We are going to launch ‘Road Trips’ to attract tourists within and from neighbouring states once the COVID-19 situation improves. Caravan tourism can be an aspect of the ‘Road Trips’ product. Private players, mostly hoteliers and tour operators can purchase caravans to offer the service to tourists,” a TOI report quoted state tourism director Sachin Jadhav as saying in a webinar organised by the Federation of Indian Chambers of Commerce and Industry (Ficci) in July.
A campervan is a mini hotel room on wheels with beds, a toilet, and a small kitchen equipped with a microwave and refrigerator.
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“The pandemic has forced us to redesign the concept of tourism. People may not like to travel by air and train for some months even after the pandemic comes under control. Road is the only alternative for tourists to travel with their families in their own cars or hired vehicles. This is the right time to introduce caravan tourism,” Jadhav added.
MoUs are planned to be signed with the neighbouring West Bengal, Andhra Pradesh, Chhattisgarh and Jharkhand states to promote interstate road trips.
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