(TAN): THE LOFT by Brussels Airlines and Lexus at Brussels Airport has been named “Europe’s Leading Airline Lounge” for the second time in a row at the annual World Travel Awards, the airline said.
The World Travel Awards celebrate organizations that are recognized for their commitment to excellence. Both customers and travel and tourism professionals voted for THE LOFT by Brussels Airlines and Lexus as winner in its category.
While the award is a recognition of the product that THE LOFT has been offering since June 2018, the voting for the World Travel Awards took place during the coronavirus pandemic, when Brussels Airlines and Lexus were offering a product and service that was adapted to and in line with the current health and safety measures.
THE LOFT by Brussels Airlines and Lexus is a lounge concept, centred on comfort, technology, design and a blend of ‘Belgitude’ and Japanese hospitality.
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“Customer centricity is at the heart of everything we do, in normal times and in these extremely challenging circumstances. The fact that we have won the award for Europe’s leading airline lounge 2020 in the most difficult year our company and the aviation industry have ever experienced, makes it all the more valuable,” said Tanguy Cartuyvels, head of customer experience & marketing at Brussels Airlines. “Working together with partners who are driven by the highest quality services, enables us to offer an exceptional guest experience. Lexus is the perfect example of that.”
Pascal Ruch, head of Lexus Europe, said: “We are grateful to our customers for their trust and we are delighted to receive this esteemed Award for the second consecutive year.”
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THE LOFT by Brussels Airlines and Lexus opened its doors on June 25, 2018 as a relaxing new space for international travellers inspired by Lexus luxury, design and Omotenashi hospitality.
Covering an area of 2,040 square metres, THE LOFT by Brussels Airlines and Lexus offers seating for 500 guests. It is divided into areas with different ambiences and features, including a central bar, seating zones and a break-out space that’s ideal for those who need to work while on the move.
