(TAN): Finnair has launched its new spacious, long-haul look with a new Business Class and new Premium Economy cabin as part of a EUR 200 million (USD 227 million) investment to enhance the customer experience, the airline said in a statement.
The complete cabin renewal covers all Finnair Airbus A350 and A330 long-haul aircraft, with new cabins to be fitted over the next two years, featuring an entirely new Business Class, a brand-new Premium Economy cabin, and a refreshed Economy Class.
The full experience, complete with renewed service concepts, will be available in spring 2022 on selected routes across Finnair’s long-haul network. The routes will be announced at the sales start on March 1, 2022.
[ALSO READ: Britain launches global tourism campaign]
Topi Manner, Finnair CEO, said: “Our investment to enhance the long-haul customer experience demonstrates the continuing commitment of the whole Finnair team to deliver a premium experience in every cabin on our aircraft.”
Finnair is the launch customer for a brand-new concept in Business Class seats, developed in close collaboration with Collins Aerospace, maximising customer space and the freedom to move. The unique fixed shell lounge space enables a wide variety of sitting and sleeping positions, allowing customers to make the space their own during a relaxing long-haul flight.
Ole Orvér, Finnair chief commercial officer, said: “Space is today’s luxury, and we have put a lot of thought and attention to detail into creating the best Business Class seat for our customers.”
Finnair’s Nordic design language and the warm, dark, comforting colour scheme throughout the Business Class and Premium Economy follow the palette and design of Finnair’s renewed non-Schengen lounges, unveiled at Helsinki Airport in 2019. The main entrance for all cabin classes has a stylish new entry area and a refreshment bar, creating a striking impression for customers and new service opportunities for cabin crew. The Business Class cabin renewal also comes complete with renewed service concepts to further enhance the customer experience.
[ALSO READ: The Dubai EDITION hotel is now open]
Customers will be enjoying a choice of dishes served on new chinaware designed by top Finnish designer Harri Koskinen and Iittala specifically for Finnair.
Finnish design house Marimekko has designed a new collection of unique textiles to complement the warm and inviting onboard atmosphere to create a premium customer comfort experience. These include a duvet and pillows for the Business class, as well as a neck pillow and a woven blanket for Premium Economy.
Finnair’s new Premium Economy cabin is being installed in all its long-haul aircraft for the first time, offering the airline’s long-haul customers a comfortable and stylish new cabin choice.
[ALSO READ: Four Seasons unveils new private jet journeys for 2023]
“Premium leisure is a trend that has been significantly accelerated during the pandemic, so we are confident our new Premium Economy travel class with its comfortable seats and more space will prove very popular with customers looking for an upgraded experience from Economy”, said Ole Orvér.
Finnair has also invested in a refresh of its long-haul Economy Class, with new seats and larger Inflight Entertainment (IFE) screens with an updated user interface for its A330 aircraft and three A350s.
In summer 2022, Finnair plans to serve nearly 100 destinations in Europe, Asia and the US including new long-haul routes to Busan, in South Korea, Tokyo Haneda in Japan as well as Dallas and Seattle in the USA.
