(TAN): Tourism business representatives from Ireland are in Glasgow this week, taking part in Tourism Ireland’s first promotion of 2023 in Scotland – a B2B workshop and networking event with travel professionals from Scotland and the north of England, Tourism Ireland said in a news release.
Twenty-seven tourism businesses from Ireland, including hotels, visitor attractions and regional tourism organisations, had the opportunity to meet, and do business with, influential tour operators and travel agents, as well as Scottish travel and lifestyle journalists.
This year, Tourism Ireland is continuing to roll out its “twinning” initiative — which involves overseas markets “twinning” with a specific region or area on the island of Ireland. Great Britain is twinned with Donegal and Derry-Londonderry, so a strong delegation of tourism businesses from the North-West helped place a special focus on Donegal and Derry-Londonderry at the workshop, which included highlighting ease of access from Scotland.
[ALSO READ: Deal signed for 1160-room Fairmont Manchester San Diego; set to open in 2027]
Judith Cassidy, Tourism Ireland’s acting head of Great Britain, said: “This workshop is a really good opportunity to showcase new experiences and also remind these tour operators and travel agents why Ireland is the ideal choice for their clients for a short break or holiday in 2023.”
Tourism Ireland’s workshop and networking event was timed to coincide with Celtic Connections, Scotland’s premier winter music festival, so it was also a good opportunity to highlight the region’s music and culture, the statement said.
