(TAN): The importance of partnerships and cooperation to build sustainability and community development was emphasized at the sixth edition of the UNWTO Global Conference on Wine Tourism, UNWTO said in a news release.
Held in the city of Alba, Piedmont, Italy, the conference brought together more than 300 leading public and private sector experts from 30 countries around the theme of “What next for wine tourism?”. The event was organized in collaboration with the Italian Ministry of Tourism, the National Tourist Board – ENIT, the Piedmont Region and the Langhe Monferrato Roero Tourism Board.
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Welcoming delegates, UNWTO Secretary General Zurab Pololikashvili said: “Well-managed tourism is a powerful tool for rural development, innovation and the preservation of our culture and our nature. This Conference is part of our work to take the benefits of tourism and create new opportunities for rural areas. The past two years have brought major shifts in the world and in tourism. They have accelerated many challenges already in motion – from digital to sustainability. Wine tourism is no exception.”
La Rioja in Spain will host the 2023 edition of the UNWTO World Conference on Wine Tourism.