(TAN): The Vietnam National Administration of Tourism (VNAT) has partnered with CNN International to launch a new television commercial inviting travellers to consider Vietnam for their first holidays after Covid-19.
The 30-second clip ends with the sentence, “When you’re ready to travel again, why not Vietnam?” VNAT leaders said the ad aims to remind travellers of Vietnam’s charms and suggest the country as a safe and enticing destination for vacationers in 2021.
Vietnam will soon launch more activities to accompany the ‘Why Not Vietnam?’ video, including giveaways on social media, ad banners, and articles that highlight Vietnam’s capable handling of the coronavirus and its commitment to the safety of its guests and citizens.
“The story of how Vietnamese came together to fight the virus and support each other is one that we want to share with our friends overseas,” said Mr. Dinh Ngoc Duc, Director General of the Tourism Marketing Department at VNAT. “Through the ‘Why Not Vietnam?’ campaign we will put forward suitable tourism experiences for travellers looking to escape and unwind after COVID-19 passes, and emphasize Vietnam as a safe destination within the region.”
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Vietnam’s strong safety record since the start of the pandemic and its ability to provide socially distanced holiday options are top reasons for travellers to consider the country for upcoming trips, Mr. Duc added.
Over the coming months, Vietnam intends to entice travellers with a number of travel giveaways on its social media channels. Its first giveaway, which will be launched in November, features a pair of international flight tickets from national carrier Vietnam Airlines valid throughout 2021, as well as a four-day holiday in Sa Pa with Topas Riverside Lodge and Topas Ecolodge, a National Geographic Certified Unique Lodge.
