Airbnb homestays drive tourism sector growth in Aruba

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Aruba tourism information kiosk, Airbnb
Aruba tourism information kiosk picture from the country’s tourism authority website.

Aruba (TAN): Aruba, one of the Lesser Antilles islands located in the Southern Caribbean Sea, is arguably one of the most scenic islands in that part of the world.

Last Sunday, the Aruba Tourism Authority and home sharing platform Airbnb signed a MoU to continue to cooperate to drive sustainable tourism in Aruba through homestays. The agreement cements the organisations’ partnership to establish a framework for discussions regarding taxes, facilitate consistent stakeholder meetings, and share useful aggregated data.

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Airbnb hosts in Aruba welcomed approximately 47,200 guests with an average trip length of about six days in 2018. These travellers were accommodated by 940 hosts.

“Aruba has experienced sustained growth in our tourism sector over the last several years and we feel that in working with Airbnb, we can reach a whole new segment of tourists who are interested in living like local Arubans while experiencing a different side of our island,” said Ronella Tjin Asjoe-Croes, CEO from the Aruba Tourism Authority.

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The home-sharing community in Aruba is a growing component of the local tourism industry and an important asset to the island’s wealth. A typical Aruban host had an annual earning of USD 9,200 last year, a 77 per cent increase since 2017.

Fifty-one per cent of Aruban hosts are women.

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