(TAN): UNWTO Secretary-General Zurab Pololikashvili has made an official visit to the Canary islands to recognize the reopening of the destination and the steps the local authorities have taken to keep both visitors and tourism workers safe, the UN tourism body said in a statement.
Pololikashvili was accompanied by the Spanish Minister of Industry, Trade and Tourism, Reyes Maroto, for a series of high-level meetings with both public and private sector leaders. The delegation met with the President of the Canary Islands Ángel Víctor Torres and the Secretary of Tourism for the Canary Islands Yaiza Castilla.
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“Tourism is one of the most important economic sectors for the Canary Islands, providing jobs and livelihoods and supporting many local businesses. The responsible restart of the sector will allow the many benefits tourism offers to return, and UNWTO welcomes the measures that have been taken to build confidence and trust in the sector,” Pololikashvili said.
The UNWTO Regional Director for Europe, Alessandra Priante, said: “Health and safety, including the state of healthcare systems, are now key elements for all destinations. This needs to be reflected in their marketing and communications strategies, both now as tourism restarts and into the future as the sector recovers.”
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UNWTO officials visited each of the eight islands of the Canarian Archipelago to see first-hand the safety protocols put in place to maximize security and safety. A group of up to 60 Spanish and international media also witnessed the safety updates along the whole tourism value chain.
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