Four Seasons Malaysia introduces low-carbon spirits programme

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Four Seasons Malaysia
Four Seasons Malaysia aims to reduce carbon footprint of spirits consumption.

(TAN): Four Seasons Malaysia, in a new partnership with Proof & Company, has  implemented the new ecoSPIRITS system at Bar Trigona, Four Seasons Hotel Kuala Lumpur and Rhu Bar, Four Seasons Resort Langkawi.

ecoSPIRITS is an innovative technology that nearly eliminates packaging waste in the premium spirits supply chain. By drastically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction, eliminating up to 80 percent of the carbon footprint of spirits consumption. 

In 2020, the world is expected to produce 40 billion glass spirit bottles, generating 22 million tons of carbon emissions. With each bottle eliminated, ecoSPIRITS saves at least 550 grams of carbon emissions. This means each cocktail or spirit poured through ecoSPIRITS saves 30 grams of carbon emissions.

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“ecoSPIRITS delivers a major reduction in beverage waste from bars, restaurants and hotels. That means Four Seasons Malaysia is taking a leadership position by sending less glass and cardboard in local landfills. And consumers can do their part by drinking green,” explains Neil Gabie, Technical Director, ecoSPIRITS.

In addition to the benefits of “drinking green,” ecoSPIRITS offers a lineup of some of the highest quality independent spirits such as acclaimed artisanal rums Plantation 3 Star white rum and Plantation Original dark rum, which recently were named the #1 top selling brand and #1 top trending brand of 2019 from Drinks International.

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The team at Four Seasons is a proud partner of Proof & Company and excited to be the first to implement the ecoSPIRITS technology in Malaysia. Whether sipping bespoke cocktails in the heart of KL at award-winning Bar Trigona or on the beachfront of Langkawi at Rhu Bar, know that guests are genuinely making a difference with each sip.

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