Hilton launches new lifestyle brand, Tempo by Hilton

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Tempo by Hilton
A guestroom in a Tempo by Hilton property. © 2020 Hilton

(TAN): Hilton has launched Tempo by Hilton, an approachable lifestyle brand curated to serve a growing segment of modern travellers who seek a hotel experience that reflects their ambition.

“For more than 100 years, Hilton has pioneered the hospitality industry as we know it,” said Christopher J. Nassetta, president & CEO, Hilton. “Tempo by Hilton is the latest example of our unique ability to anticipate what our guests are looking for and deliver unmatched value for customers and owners alike. We’re thrilled to welcome this new brand to our Hilton family and look forward to building on our legacy of innovation with Tempo by Hilton.” 

Guided by its various lifestyle partnerships, as well as exhaustive market research surveying more than 10,000 consumers, each Tempo by Hilton property will feature elements designed to help ambitious guests continue their journey without disrupting their routine.

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Tempo by Hilton accommodations include the one-of-a-kind Power Up and Power Down collections; curated assortments of morning and bedtime rituals created in partnership with Thrive Global and a dedicated Get Ready Zone with space to get ready. The spacious bath suite includes mirrors with built-in Bluetooth speakers.

Guests will also enjoy the fitness offerings; flexible meeting spaces, as well as more informal areas perfect for collaborating with teammates or concentrating on individual tasks.

Tempo by Hilton’s food and beverage offerings ensure guests have access to everything they need to sustain energy and boost focus. The in-lobby Fuel Bar, a complimentary coffee and tea bar, offers a hand-selected assortment of premium coffees and teas, along with various benefit-driven mix-ins. Additional hearty and healthy options, including artisanal smoothies and other breakfast favorites, are available at the casual cafe. At the bar, spirited and non-spirited craft cocktails and small plates round out the concept’s culinary program.

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Tempo by Hilton aligns with Hilton’s Travel with Purpose 2030 Goals to double its investment in social impact and cut its environmental footprint in half by implementing sustainable practices.

The latest brand created by Hilton to address the future of travel has seen strong momentum ahead of its unveiling. There are more than 30 individual commitments to date with properties confirmed in several prime markets across the US, including New York, Maui, Boston, Los Angeles, Lexington, Nashville, San Diego, Charlotte, Washington D.C., Houston, Atlanta, and more. An additional 30 deals are in various stages of development. 

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