(TAN): IHG Hotels & Resorts and Siam Sindhorn have announced the first Vignette Collection hotel to open in Asia within Bangkok. Sindhorn Midtown will join IHG’s newest Luxury & Lifestyle collection brand in March 2022.
According to a statement, this follows a successful first partnership between the two companies with the opening of Kimpton Maa-Lai Bangkok in 2020, that launched IHG’s global boutique brand into South East Asia. This will be the second luxury and lifestyle brand that IHG and Siam Sindhorn will open in South East Asia and Thailand. Both hotels are situated within Sindhorn Village, a development project that spans 42 rai in the area of Langsuan Road and Soi Tonson.
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Designed by strategic design firm, Eight Inc, the 393-key Sindhorn Midtown delivers effortless elegance through bold art and inspired design. Opened in March 2020, the hotel blends contemporary interiors with warm hospitality, and innovative technology that keeps guests connected.
Serena Lim, Vice President, Development, SEAK, IHG, said: “We are excited to extend our partnership with Siam Sindhorn and welcome Sindhorn Midtown as our first Vignette Collection hotel in Asia, situated in the bustling city of Bangkok and demonstrating our continued sustainable growth in the Kingdom…. Sindhorn Midtown is a beautiful property offering a one-of-a-kind stay experience, designed with a modern Thai flair with stylish and comfortable rooms and suites. As guests start to travel again, the hotel will deliver a fantastic and authentic experience for both leisure and business travellers.”
Forty minutes from Suvarnabhumi Airport, Sindhorn Midtown sits in the neighbourhood of Langsuan, with easy access to both Sukhumvit and Silom.
Vignette Collection recently became the sixth addition to IHG’s brand portfolio in the past four years, taking it to 17 in total across nearly 6,000 hotels in more than 100 countries. IHG Hotels & Resorts’ first collection brand is part of the Luxury & Lifestyle portfolio of brands, along with Six Senses Hotels Resorts Spas, Regent Hotels & Resorts, InterContinental Hotels & Resorts, Kimpton Hotels & Restaurants and Hotel Indigo.
